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History of Salesforce – From Telegraph hill to Salesforce Tower

An image depicting the growth of Salesforce from telegraph hill to Salesforce Tower showing Salesforce History

History of Salesforce – From Telegraph hill to Salesforce Tower

An image depicting the growth of Salesforce from telegraph hill to Salesforce Tower showing Salesforce History

With its commitment to corporate social responsibility and its continued investment in innovation, Salesforce is setting the standard for the future of business. Whether you’re a sales team looking to boost productivity or a marketer seeking to connect with customers in new and meaningful ways, it has a solution that can help you reach your goals. Salesforce carries on revolutionizing the way businesses connect with their customers for over two decades. This cloud-based customer relationship management platform disrupts the industry with its innovative solutions, empowering businesses of all sizes to streamline their sales processes, improve customer engagement, and drive growth. With this said, let’s have a look at how Salesforce Evolved and what is the actual History of Salesforce.

The Start

In 1999, Marc Benioff, Parker Harris, Dave Moellenhoff, and Frank Dominguez started a small company. The office of this team was situated in a one-BHK apartment at Telegraph hill, San Francisco which is considered an important part of the Salesforce History. This team carried a dream of making business interactions easier with clients as well as teams all across the globe. Opposing the traditional software, which were used on-site, the focus was to provide a cloud-based platform. This Cloud-based platform was supposed to offer the management of customer interactions and data of the businesses. No one knew at that point of time that this is gonna prove to be the biggest revolutionary way in which businesses run.


The launch of Salesforce 1 in 2000 marked the beginning of a new era in the CRM industry. Salesforce 1 became public in 2004. It proved to be a game-changer in the way sales teams managed customer data and tracked sales activities. Its popularity grew rapidly, and it soon became the go-to solution for businesses looking to streamline their sales processes.

Over the years, Salesforce continued to expand its product offerings, acquiring several companies along the way. The acquisition of ExactTarget in 2013 brought cloud-based digital marketing capabilities to the Salesforce platform, and the acquisition of MuleSoft in 2018 added application programming interface (API) capabilities to the mix.

In addition to its product offerings, Salesforce is also known for its commitment to corporate social responsibility. The company’s 1-1-1 model, where it pledges to donate 1% of its equity, 1% of its product, and 1% of its employees’ time to non-profit organizations, has made a significant impact on communities around the world.

A Global Leader Today

Today, Salesforce is a global leader in the CRM industry, with a market capitalization of over $200 billion. The company continues to innovate and expand its product offerings, catering to the ever-evolving needs of businesses and helping them to connect with their customers in new and meaningful ways.

Additionally, Salesforce has a modern and innovative office design which is one of the most famous infrastructures in the country. The tower is known as Salesforce Tower (formerly Transbay Tower) which is a 61-story skyscraper at 415 Mission Street, between First and Fremont Street, in the South of Market district of downtown San Francisco. The company infrastructure reflects its values and culture. The office spaces are designed to be collaborative and open, fostering creativity and teamwork among employees. They often feature lounge areas, break rooms, and other spaces for employees to socialize and connect. The office is also equipped with state-of-the-art technology, including high-speed internet, video conferencing systems, and large touchscreen displays. The company also places a strong emphasis on sustainability, incorporating eco-friendly design elements into its office spaces and promoting environmentally conscious practices throughout its operations.

Overall, Salesforce’s office design reflects its commitment to creating a dynamic and innovative work environment that supports its employees and drives success for the company.


In conclusion, the history of Salesforce is a testament to the company’s commitment to innovation and its mission to help businesses connect with their customers. Pletra Technologies, as a leading Salesforce development company, has been providing businesses with customized solutions that help them take full advantage of the Salesforce platform, and its continued growth and success demonstrate its commitment to providing the best possible services to its clients.

Salesforce tools for your business needs

From developing custom Salesforce applications to integrating Salesforce with other systems, Pletra Technologies has been helping clients such as Tech Mahindra to streamline their operations and improve their overall customer experience.

Also Read: How actually can Salesforce help your business?